Tag Archives: candidate marketing

Advertising Costs Per Hire- Where Do You Stand?

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While many companies track their average cost per hire, many lump all of their recruiting expenses together. Have you taken the time to see where your recruitment expenses come from? A recent study by Software Advice, highlights the average costs that simply advertising for an open position amounts to. You might be surprised to learn where you fall in comparison to other hiring managers.

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With job boards reported as being the primary advertising channel for 85% of companies, there’s no denying the impact the online advertising market has had on recruiting strategies for employers. If you are investing in online job advertisements, be sure to get the most of your investment. Creating an online job posting that attracts talent, shoud involve a combination of creative marketing, SEO value, and sales.

Do you feel like you struggle more to attract talent than some of your competitors? You might. Companies with less than 50 employees often spend more money advertising per hire than larger companies. Hiring strategies for small business often require more of a proactive rather than reactive approach. Whether your organization is small or large, the power of internal referrals is undeniable. In a 2011 survey by Jobvite, 70% of employers reported feeling that referred candidates were a better fit for company culture and company values. If your organization does not have a referral program established, now is the time to start!

While the battle for skilled talent is always present, 64% of employers reported advertising entry level positions. A combination of high volume, lower wages, and inexperience often lead employers to experience high turnover for these lower end positions. At a price of $173 per hire in advertising expenses alone, be sure that you have incorporated ways to reduce employee turnover and implemented retention programs even for your less skilled positions.

Want to learn more about how you can gain access to Trillium’s national network of top level talent? Contact us today! If you are a stand out in your profession and seeking contingent or long term career opportunities, visit our job seekers section for more information!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

 

 

Workforce Planning 2014…Are You Prepared?

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With 2014 only a few days away, have you completed your workforce planning? While many organizations put pencil to paper on budgets, sales projects, and business expansions; many forget how their workforce allows them to meet these goals. Don’t be one of them!

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Entering 2014 many experts are projecting a continued shortage of talent for skilled and professional level positions, that will only continue to worsen with the attrition of the baby boomers. Protect your human capital and ensure that you have the staff in place to keep your business running smoothly in the new year. Here are a few quick tips:

·         Take roll call. Who do you have on staff that is planning to retire or may cut back to part time? Look to your current staff to see if you have the human capital to absorb these responsibilities or whether you may need to add to back fill these roles.

·         Locate your unrealized talent. We all have it. While we tend to focus on unrealized sales or potential business, sometimes we forget that we have unrealized talent already available in our organization. How can these individuals help you meet your goals for the new year? Have you met with them to ensure that they are happy and plan to stay with the organization? If not, now is the time!

·         Plan and plan again. While most organizations plan to fill future openings on their own, in today’s talent shortage that isn’t always possible. As many as 90% of companies partner with a staffing agency to help them locate talent. If this is a possibility for your organization in the upcoming year be sure to account for these costs when budget planning and begin meeting with potential recruiters before your need is to arise. Locating the right recruiter for your organization is imperative. Hiring the wrong recruiter could result in weeks of down time, unrealized sales, and missed opportunities.

Trillium is excited to be entering our 30th year of business in 2014 and is truly grateful to our over 5,000 clients nationwide that count on us to deliver them the talent they need to excel in their industries. We appreciate the opportunity to help you locate your greatest asset, your team!

Want to learn more about how you can gain access to Trillium’s national network of top level talent? Contact us today! If you are a stand out in your profession and seeking contingent or long term career opportunities, visit our job seekers section for more information!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

How To Find Top Talent Applicants

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If you aren’t struggling to find top talent applicants today, it’s a safe bet that you will be in the foreseeable future. The Novo Group’s 2012 HR & Recruiting Trends Survey found that as many as 78% of HR leaders reported that finding top talent was their number one challenge. Considering that most HR leaders roles included a multitude of responsibilities ranging from hiring and terminations to benefits administration and worker’s compensation management; this statistic speaks volumes. So what can you do to find top talent applicants? A lot.

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  • Reach your audience. Making sure that you are reaching your key audience is the first step in the recruitment process. The majority of candidates still list job boards as their first resource to seek employment.
  • Referrals, Referrals, Referrals. In a 2011 survey by Jobvite, 70% of employers reported feeling that referred candidates were a better fit for company culture and company values. If your organization does not have a referral program established, now is the time to start!
  • Communication is key. Make sure that you are effectively communicating your recruitment needs. It’s been estimated that as many as 44% of resumes received by HR professionals are submitted by unqualified applicants. Creating a job posting that highlights the attributes needed for your position as well as sell the benefits of your organization can quickly attract top talent and help eliminate resume blasters.
  • Build an employment brand. Rather than re-actively recruit, build an employment brand that constantly attracts talent to you! Building a strong employment brand that is true to your organization’s values and goals not only assists in recruitment but also with employee retention rates.
  • Seek outside assistance. Some positions are just plain difficult to fill. Especially if it is a position that is in high demand or one that you only recruit for on occasion. An estimated 90% of companies partner with staffing agencies to assist them with recruitment efforts.

Want to learn more about how you can gain access to Trillium’s national network of top level talent? Contact us today!  If you are a stand out in your profession and seeking contingent or long term career opportunities, visit our job seekers section for more information!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

 

Job Seekers Strongly Prefer Job Boards Over Social Media!

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With the ever changing technologies available, do you ever wonder how candidates prefer to locate a new career? We have your answer! In a recent study by Beyond.com, over 5,200 job seekers shed light on their job search tendencies. The poll which included job seekers from Gen Y (18-29 years of age), Gen X (30-47 years of age), and Baby Boomers (48-67 years of age) revealed a wealth of knowledge for employers who are actively marketing career opportunities today!

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Who turns to job boards as their first resource in a job search?

Everyone.

  • 87% of Baby Boomers
  • 82% of Gen X
  • 77% of Gen Y

Who’s searching for job opportunities on Facebook?

Not as many as you may have guessed.

  • 21% of Gen Y
  • 15% of Gen X
  • 10% of Baby Boomers

How much time are they investing in their career search?

5-20 hours per week

Are you struggling to locate the talent needed to maintain your workforce? If you are actively using job boards to recruit and still find yourself in a talent drought, it may be time to consider reviewing your process job postings. Here are a few tips!

Want to learn more about how you can gain access to Trillium’s national network of top level talent? Contact us today!  If you are a stand out in your profession and seeking contingent or long term career opportunities, visit our job seekers section for more information!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

Struggling to Find Production Workers?

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A recent study by Monster Worldwide Inc., found that as many as 47% of manufacturing workers were dissatisfied with their current job. They also found that 49% of manufacturing workers noted that there were more job openings now than a year ago. Where does that leave manufacturing employers? Struggling to attract and maintain their staff in many cases.

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The increased recruiting focus on skilled trades and technical manufacturing has left many employers with a void for entry level production workers and inspectors. In addition,  with many entry level production workers being crossed trained into new roles and moving upward within the manufacturing field, vacancies are continuing to grow for machine operators, assembly workers, and general production workers. So where does that leave employers? In a constant struggle for manufacturing workers.

If you are in need of production workers, consider a partnership with an industrial staffing agency, vocational schools in your area, or career counselors. Many have access to entry level workers who are seeking an opportunity to gain full time employment, even if it is seasonal.

Are you a stand out professional, technical professional, driver, or skilled worker seeking contingent, temporary, or long term career opportunities?  Visit our job board  for more information!  Want to learn more about how you can gain access to Trillium’s national network of professionals and skilled workers? Contact us today!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

 

Hiring For Small Business

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Operating a small business comes with its own share of benefits and struggles. According to a recent study by Robert Half Inc., finding skilled workers is one of small business owners greatest struggles. The recent study reports that 60% of small business owners and managers listed finding skilled workers as their company’s greatest challenge with hiring and managing staff. What makes this such a difficult struggle in small business?

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Most small businesses fall below the average job seeker’s radar. When seeking career opportunities, top talent typically is chasing career opportunities with larger organizations who have a strong employment brand in their line of work. So how does a small business owner compete? Simple. Build an employment environment that top talent wants to work for and market it.

Many small business owners do not invest a lot of money into career marketing, online job boards, and other tools that get their name in front of candidates. Here are a few great ways to gain exposure for your organization in a cost effective manner:

  • Build group and company pages on social media. Market who you are as an organization and why candidates should desire a career with your company.
  • Offer referral bonuses to your current staff. No one knows better than a current employee, the benefits of working for your organization.
  • Network. Participate with your local chamber of commerce and other business networking groups to let others know the great things happening with your company and what type of talent you are in need of.
  • Partner with a staffing firm. An established staffing firm can market your organization to their existing pool of top talent and do direct recruiting for your positions. They often have their own job board and are experts and marketing the benefits of working for one of their client companies.

Many top level talent candidates are seeking a career with increased flexibility, advancement opportunities, and room for creativity. Small businesses are usually some of the best environments for these types of workplace benefits. Embrace your flexibility as an organization and the limitless growth opportunities, it’s likely candidates will notice and want to join you!

Are you a stand out professional, technical professional, driver, or skilled worker seeking contingent, temporary, or long term career opportunities?  Visit our job board  for more information!  Want to learn more about how you can gain access to Trillium’s national network of professionals and skilled workers? Contact us today!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

Job Postings That Work!

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Are you frustrated with the number of job postings that you’ve posted only to find you still don’t have qualified candidates? Are your monthly charges to job boards beginning to look like they need a P&L of their own? Now’s the time to fix it!

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With online job boards including millions of job postings each year, standing out among the competition is essential. The days of simply putting an ad in the newspaper resulting in stacks of resumes are gone. Today’s job postings must include several key components including:

  • SEO Value: If you aren’t familiar with SEO, you’re already behind in the game. SEO or Search Engine Optimization, refers to the content or structure of online content so that it will be prominently displayed by a search engine. Making sure that your job posting is rich in SEO value is the key to making sure that your job posting is even located by candidates. SEO value can be gained through strong and prominent keywords, exact location matches, and relevance between the content in your posting and what the job seeker is searching for. The more you have in common with their search statement, the more likely they are to find your posting.
  • Content is the key. No matter how great your SEO value is or how many candidates land on your posting, if the content in your posting doesn’t sell the position it won’t matter. The posting should include industry buzz words, specific qualifications, and enough information for a candidate to determine whether or not they are qualified for the position.
  • Is your job posting visually pleasing? According to HireRight, 75% of job seekers say the look and feel of a job posting influences their decision to apply. Make sure that your job posting visually appeals to the audience. Is it free of errors, includes important details, and is it easy to read through quickly? Most job seekers will not take the time to read a full length job description, make sure your posting includes the important details and nothing more.
  • Sell your job! Why would someone want to work for you? What sets a career with your organization apart from your competitors? This may be your only chance to sell a career with your company to the candidate, make sure you do it well! Include valuable information about your benefits, employment brand, and enough information about your organization that a candidate can see why a career opportunity with your organization is something they should be interested in.

The battle for top talent is becoming increasingly harder in most industries. Maintaining a strong employment brand, a great employee retention program, and a proactive recruiting strategy are all great ways to stay ahead of your competition in the recruiting field.

Are you a stand out professional, technical professional, driver, or skilled worker seeking contingent, temporary, or long term career opportunities?  Visit our job board  for more information!  Want to learn more about how you can gain access to Trillium’s national network of professionals and skilled workers? Contact us today!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

Finding A Recruiter Who Works For You!

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Whether you are seeking a new career path or are seeking to hire the newest talent for your organization, finding a recruiter who works for you, not with you will make or break your experience. A recruiter should work as your agent and should exhibit the same qualities that a sports agent provides their talent.

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Not sure how to qualify your recruiter?

Here are some simple steps to get you started.

  • Determine their qualifications. The recruiting industry has the highest turnover rate of any industry with approximately 90% turnover within the first year.  Recruiters makeup a large majority of the profiles on LinkedIn, if your recruiter does not have an active and complete profile with a large number of connections take caution.  A recruiter’s LinkedIn profile is an excellent place to pre-qualify them. Do you they specialize in your line of work? How long have they been in the industry? The longer they have been in their role the larger the network and career opportunities or top level talent they can connect you with.

 

  • Conduct a mutual interview. A proven recruiter should be confident, almost arrogant about their abilities. If they aren’t able to sell themselves how can they sell your qualifications as a candidate or sell your position and organization to the industry’s top performers? Simple, they can’t. Be perfectly clear about what your priorities are and what items would make or break the perfect match for you. Inquire as to what their network in your industry looks like and what types of similar positions they have filled in the past.

 

  • Make sure their greatest strength is listening. If the recruiter is more focused on talking than listening, they’ll likely miss important details that are crucial to making the right fit for you. Make sure they ask you great questions, take notes, and have an attention to detail. Finding the perfect match can’t be done if they don’t have the details needed to make the match.

 

  • They should be busy. Especially with the recent surge in staffing, if your recruiter is available to take your every call that may not be a good sign. The staffing industry has seen a consistent surge since the economic recovery, if your recruiter excels in their field they should be extremely busy balancing candidates and clients.  While they should be busy, they should also set clear expectations of when they are available and how best to reach them.

 As with any business partner, if you feel that you are not connecting well with your recruiter it may be time to look at other options. Often times the best way to locate a top notch recruiter is to seek referrals from others in your line of business. As many as 90% of companies have partnered with a staffing agency in the past for recruiting support, therefore it’s very likely that you know someone who has hired a recruiter in the past for recruiting services or that you know someone who has located a position through a recruiter.

Are you a stand out professional, technical professional, driver, or skilled worker seeking contingent, temporary, or long term career opportunities?  Visit our job board  for more information!  Want to learn more about how you can gain access to Trillium’s national network of professionals and skilled workers? Contact us today!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

IT Job Growth Reaches Another Record High!

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Are you seeking IT talent? If so, you join most of the country! IT jobs in the U.S. rose again in June to reach another record high of almost 4.5 million jobs according to TechServe Alliance.

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While the growth of IT jobs has remained consistent over the past few years, it appears the end is not in sight. The growing demand for top level IT talent stems from a multitude of factors including the increased use of technology in manufacturing, the downsizing of entry level administrative positions, and the increased use of the internet for marketing, research, and development.

Employers nationwide are scrambling to fill entry level to management level information technology positions, allowing candidates to be in the driver’s seat of their career path. In order to attract the experienced IT professionals needed in today’s employment market, employers must offer a competitive salary and benefits package that may differ greatly from what they are accustomed to offering in the past.

IT professionals are leading the surge with remote or virtual employment. Naturally, the nature of their work allows more flexibility and is better suited than some other roles for working outside of the traditional workplace. As many as 65% of companies are now allowing at least some remote work, a number that appears to grow with the size of the organization.

In addition to working remotely, IT candidates appear to be attracted to sign on bonuses, technology allowances, and flexible scheduling. If you are struggling to locate IT talent, you may consider offering additional benefits or perks to attract today’s top talent or partnering with an industry experienced recruitment firm. One thing remains clear, the recruitment of IT professionals is going to only increase in difficulty in the foreseeable future.

Are you a stand out professional, technical professional, driver, or skilled worker seeking contingent, temporary, or long term career opportunities?  Visit our job board  for more information!  Want to learn more about how you can gain access to Trillium’s national network of professionals and skilled workers? Contact us today!

Trillium, a national leader in staffing and recruitment is a valued staffing partner to over 5,000 companies nationwide. Trillium is privately owned by Oskar René Poch.

 

Is Your Resume Costing You The Job?

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Have you submitted what seems like an entire tree’s worth of resumes and still haven’t landed the job? While applying for multiple positions will certainly increase your chances of landing a position, sending out a resume or CV with certain mistakes can quickly get you ruled out for any position. Here are some quick tips!

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